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Our Policies

Cookie Policy

What are cookies?

A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login, language, font size, and other display preferences) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another. Cookies do not give access to your personally-identifiable information. The vast majority of websites now use cookies and some are essential for a website to function.

What cookies do we use?

First party cookies: First party cookies are set by the website you are visiting and they can only be read by that site.

Third party cookies: Third party cookies are set by a different organisation to that of the website you are visiting. For example, the website might use a third party analytics company e.g. Google, who will set their own cookie to perform this service. The website you are visiting may also contain content embedded from other sites for example YouTube, Flickr or Facebook, which set their own cookies.

We use Google Analytics to analyse the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users' computers. The information generated relating to our website is used to create reports about the use and performance of the website. Google will store this information. Google's privacy policy is available at www.google.com/privacypolicy.html

We do not share, rent or sell any data collected from cookies with any third-party. They are solely used to improve your experience of using emotionalbranding.co.uk and to allow us to evaluate and improve our site.

The following is a list of all cookies on our site and their purpose:

Essential Cookies

Name: ASP.NET_Session
Purpose: Keeps the user session ID for security reasons
Expiry: End of session
Name: CMSPreferredCulture
Purpose: Stores the visitor's preferred content culture
Expiry: 1 year

Name: cookielaw
Purpose: Stores the visitor's cookie consent
Expiry: 1 year

Marketing Cookies

Name: hubspotuk
Purpose: Hubspot - This cookie is used for to keep track of a visitor's identity. This cookie is passed to HubSpot on form submission and used when de-duplicating contacts.
Expiry: 10 years

Name: __hssc
Purpose: Hubspot - This cookie keeps track of sessions. This is used to determine if we should increment the session number and timestamps in the __hstc cookie. It contains the domain, view Count (increments each pageView in a session), and session start timestamp.
Expiry: 30 mins

Name: __hssrc
Purpose: Hubspot - whenever HubSpot changes the session cookie, this cookie is also set. We set it to 1 and use it to determine if the user has restarted their browser. If this cookie does not exist when we manage cookies, we assume it is a new session.
Expiry: End of session

Name: __hstc
Purpose: Hubspot - the main cookie for tracking visitors. It contains the domain, utk, initial timestamp, last timestamp, current timestamp, and session number .
Expiry: End of session

Name: __utma
Purpose: Google Analytics - used to distinguish users and sessions. The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics.
Expiry: 2 years

Name: __utmb
Purpose: Google Analytics - used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics.
Expiry: 30 mins

Name: __utmc
Purpose: Google Analytics - not used in ga.js. Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit.
Expiry: End of session

Name: __utmt
Purpose: Google Analytics - used to throttle request rate.
Expiry: 10 mins

Name: __utmz
Purpose: Google Analytics - stores the traffic source or campaign that explains how the user reached your site. The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics.
Expiry: 6 months

How long will cookies stay on my device?

Session cookies: Session Cookies are stored temporarily during a browsing session and are deleted from the user’s device when the browser is closed.

Persistent cookies: This type of cookie is saved on your computer for a fixed period (usually a year or longer) and is not deleted when the browser is closed. Persistent cookies are used where we need to know who you are for more than one browsing session. For example, this type of cookie is used to store your preferences or details e.g. your email address that you may have entered it in a form, so that they are remembered for your next visit.

How to control and delete cookies

You should be aware that any preferences will be lost if you delete cookies and many websites will not work properly or you will lose some functionality. The method for rejecting cookies and removing existing cookies varies depending on which browser you use:

We use cookies to give you the best experience of using this website. By continuing to use this site, you accept our use of cookies. Please read our Cookie Policy for more information.